PriceSpider announced a new partnership with It’sRapid, a pioneer in AI-driven creative automation for ecommerce content and retail media, for seamless and rapid content creation for shoppable campaigns.
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Panel Recap | Full-Funnel Strategies for Omnichannel Retail Media By: Rae Guimond and Marjan Cvijanović
Panelists Rae Guimond – Senior Director, GTM Strategy, PriceSpiderOscar Ibarra – VP of Sales, KevelDavis Kalsbeek – Director – RMN Partnerships, NCSolutionsLindsay Pullins – Director, Retail Media and Commerce Partnerships, RokuModerator – Patrycja Malinowska, Director of Retail, Path to Purchase Institute Our panel gathered to discuss the growing imperative for full-funnel retail media strategies that align branding and conversion across in-store and digital channels. As Lindsay Pullins (Roku) noted, with Connected TV capturing 20% of U.S. adults’ media time by 2025 and retail media expected to drive 20% of CTV ad spend by 2027 (eMarketer), panelists stressed the need for…
Read moreUnlocking Greater Shoppability in Health & Beauty: Key Findings from Our New Spotlight Report
The Health & Beauty industry is evolving at a rapid pace, with shifting shopper behaviors, new digital touchpoints, and increasing expectations for seamless shopping experiences. Like anything, the brands that fail to adapt will be putting their sales on the line – but those that embrace shoppable solutions are unlocking new levels of success. Join us as we explore some of the trends reshaping the industry and discover actionable insights that will help you optimize the path to purchase. Here’s a preview of what we uncovered: Social media: The new storefront Social media is now the leading source for product…
Read moreThe Future of Electronics: Exploring Key Trends Shaping the Industry in 2025
From hybrid shopping to AI and premiumization, these are the biggest trends in consumer electronics in 2025… As we near the end of the first month of 2025, the consumer electronics industry is at an unpredictable crossroads, defined by seemingly limitless innovation, shifting consumer preferences, and countless operational challenges. In light of CES coming to a close, let’s delve into the key trends shaping the landscape and highlight opportunities for brands to thrive. Hybrid shopping experiences: Combining in-store and online journeys Consumer electronics are still high-consideration purchases, and buying decisions often require hands-on assessments and extensive research. As hybrid shopping…
Read moreThe Optimize, Innovate, Win Debrief – How PriceSpider is Starting 2025 with a Bang
Learn what you might have missed from our recent Q1 product showcase. With a new year comes new innovations from PriceSpider! We recently kicked off 2025 with Optimize, Innovate, Win, a showcase of the latest product enhancements, additions and more we’re making in Q1. Here’s a quick recap of the session in case you missed it or want a refresher: Highlights from Shoppable Where To Buy We’ve made a number of exciting enhancements to Shoppable Where to Buy, with an emphasis on the importance of further boosting engagement and maximizing conversion. Key updates included: Developments to Prowl, Price & Stock…
Read moreAccelerate Your Ecommerce Strategy with PriceSpider’s new API Accelerate Suite
Simplify workflows, integrate PriceSpider data, and personalize the shopper experience with two innovative new API tools and best-in-class data. PriceSpider is excited to announce the launch of its ground-breaking API Accelerate Suite: a transformative set of tools designed to empower omnichannel brands to achieve ecommerce excellence faster than ever. This innovative suite merges advanced data capabilities with unparalleled customization options to navigate modern commerce’s biggest hurdles. The API Accelerate Suite will allow the world’s leading brands to build tailored paths to purchase across social channels and brand.com, tap into more valuable insights they can turn into greater returns and unite…
Read moreCyber 5 2024: PriceSpider’s Top Trends
Now the dust has settled after Cyber 5, we pinpoint the period’s biggest winners and losers by industry. With Cyber 5 coming to a close, PriceSpider’s database of shoppable media campaigns provides a unique view into consumer behavior during this critical holiday shopping period. From rising impressions to shifting purchase intent across numerous categories, this year’s trends reveal valuable insights for brands planning future tentpole events. Here’s a quick breakdown of Cyber 5 2024’s top trends. General trends Insights by industry Consumer Electronics Household Goods & Grocery Pet Supplies Health & Beauty Retailer-Specific Performance Moving into 2025 How did your…
Read moreNailing Down Success: Leading Hardware Brand’s Add to Retailer Cart Upgrade Drives Sales Surge for Retailer Partner
BackgroundThe client is a prominent leader in the hardware industry with a strong e-commerce presence. As an existing Shoppable Where To Buy user, they have integrated the tool across product detail pages on their brand website. ChallengeAfter analyzing data from their Shoppable Where To Buy, they saw that their customers displayed high purchase intent. To build on this insight, they decided to collaborate with their most engaged retailer partner to accelerate the path to purchase. Their goal was to simplify the buying process, enabling customers to complete purchases more quickly and with fewer clicks. SolutionBy integrating Add to Cart (A2C)…
Read moreShowcase your products like never before. PriceSpider partners with Epigraph to bring an interactive 3D/AR shopping experience to your customers
In a groundbreaking partnership aimed at enhancing shopper engagement and boosting conversions, PriceSpider, the global leader in omnichannel commerce enablement, has joined forces with Epigraph, a leader in 3D and augmented reality (AR) technology. Together, we are empowering brands to create interactive, customizable 3D shopping experiences that allow customers to tailor products to their unique preferences. This partnership makes it possible for customers to actively participate in the product selection process, choosing colors, materials, and features to build the perfect product, resulting in a highly engaging experience that encourages purchase decisions. Meet Epigraph: 3D and AR Pioneers Epigraph are experts…
Read moreListenFirst PriceSpider Cyber 5 Webinar Recap Blog
Maximizing Cyber 5 Performance: Key Social Audience Insights with PriceSpider and ListenFirst Recently, Jordan Mitchell, Client Strategist at ListenFirst, and Rae Guimond, Director of Strategy and Enablement at PriceSpider, delved into the power of using social listening and social commerce data effectively to drive brand strategies and optimize customer engagement. Why Focus on Social Listening and Social Shopping for Cyber 5 and Beyond? Social media platforms are the number 1 place where shoppers are discovering products and brands online. With an estimated 5.2 billion social shoppers in the world–a number close to the number of 18-year-olds worldwide–social represents an immense…
Read morePriceSpider Introduces Its Next-Generation Price Intelligence Solution for Enhanced Global Insights and Competitor Analysis
The brand commerce enablement technology provider expands price monitoring tools and capabilities with deeper insights into competitor pricing across the digital shelf IRVINE, Calif., Nov. 13, 2024 (GLOBE NEWSWIRE) — PriceSpider, the brand commerce leader that makes every moment shoppable, today announced the release of Price Intelligence, the next generation of price monitoring solutions that gives brands deeper insights and visibility into their price positioning across their key selling partners. This new Price Intelligence solution empowers brands with advanced capabilities and insights to optimize pricing strategies, monitor price trends and better understand the impact of pricing on sales and market positioning…
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