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Category: Blog

Premium Pricing Strategy: An Overview for Brands

Premium Pricing Strategy: An Overview for Brands

Sometimes when you buy clothes from a “luxury” brand,…

Economy Pricing Strategy: What You Need to Know

Economy Pricing Strategy: What You Need to Know

Ever wonder why the prices of so many products…

Competitive Pricing Strategy: Pros and Cons for Ecommerce

Competitive Pricing Strategy: Pros and Cons for Ecommerce

Chances are, we all know someone who’s a little…

How a Unilateral Pricing Policy Protects Your Brand

How a Unilateral Pricing Policy Protects Your Brand

Imagine you’re riding around with friends and everyone wants…

Amazon Moments: Reward Customers for Helping Your Brand

Amazon Moments: Reward Customers for Helping Your Brand

Everyone likes to be rewarded. After all, how many…

Feed-Based Data vs. Crawled Data: What’s the Difference?

Feed-Based Data vs. Crawled Data: What’s the Difference?

In Marvel’s The Avengers, Iron Man is known for…

How and Why Retailers Should Improve Relationships with Brands

How and Why Retailers Should Improve Relationships with Brands

A mutually beneficial relationship makes both parties stronger, better,…

How to Choose the Right Media Mix for Your Brand

How to Choose the Right Media Mix for Your Brand

Gone are the days of Mad Men, when brands…

6 Effective Shopper Marketing Examples

6 Effective Shopper Marketing Examples

In the movie Horton Hears a Who!, based on…

Retailers: Want More Web Traffic from Brands? Share Cart Data Through PriceSpider

Retailers: Want More Web Traffic from Brands? Share Cart Data Through PriceSpider

“I think I’d miss you even if we never…

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