IRVINE, Calif.–(BUSINESS WIRE)–PriceSpider, an advanced data and retail technology company, is celebrating 15 years of global leadership in advanced retail data analytics and technology. The best part though, is how it’s commemorating the occasion. With a spin on the traditional 15th anniversary gift of crystal, it created one bottle of custom Spider Crystal Head Vodka for every year it has operated. PriceSpider will serve the bottles at its upcoming 15-year anniversary Christmas party in December.
Although PriceSpider was officially founded 15 years ago as a consumer shopping engine, things really started to take off in 2012, when it shifted its business model from a consumer tool to a B2B SaaS model, serving consumer brand manufacturers. Since that change, PriceSpider has been on a significant growth trajectory. Last year, Frontier Capital, a Charlotte-based growth equity firm, made a significant investment in PriceSpider to amplify its rapid market expansion and accelerate its growth.
In July, PriceSpider also acquired ORIS Intelligence, a cloud-based platform that delivers actionable insights that preserve pricing integrity for manufacturers. Combined with ORIS, PriceSpider’s platform now has a suite of products to serve consumer brands with more data and insights than ever before—upholding brand integrity, driving conversion, and now ensuring pricing is in line with set thresholds. This completes the trifecta of data insights that brands need to impact the consumer’s path to purchase as well as protects their brand and profit margins in today’s modern, digital shelf world.
What began as a simple idea of informing consumers about where they could buy products online with cost comparison tools, has evolved into a powerhouse conversion optimization leader, providing consumer purchasing behavior insights to the world’s largest brand manufacturers. PriceSpider ranks on the Inc. Magazine list of America’s fastest growing, privately-held companies, and has been named among the Orange County Business Journal’s Fastest Growing Private Companies.
“I am proud that the insights we’ve been able to provide our customers have made retail commerce more efficient and impactful for both the brands we serve and consumers,” said Anthony Ferry, CEO of PriceSpider. “We want to celebrate this nod to our roots and toast our success with something light-hearted and fun: Cheers!”
PriceSpider was established based on its unique Where to Buy technology which integrates with manufacturers’ websites to capture conversion data while giving shoppers access to online and local retailers. Committed to offering clients unique solutions that provide a competitive edge, over the years it also launched Brand Monitor, Minimum Advertised Price (MAP) Monitoring, Ratings and Reviews and Market Intelligence Reports, which dive deep into retailer, seller and brand performance, pricing and competitor posture.
From enabling brand manufacturers to maintain brand consistency across online channels to giving shoppers easy access to authorized retailers, PriceSpider connects the dots between brands, retailers and shoppers — delivering the ultimate conversion optimization platform.
About PriceSpider: PriceSpider is an advanced retail technology company specializing in products and solutions that provide invaluable insight into consumer purchasing behavior. Powered by proprietary “spidering” technology that collects a wide range of data from thousands of ecommerce sites, PriceSpider discovers—with precision—what, where, when and how people purchase. In addition to its super-charged buying solution Where to Buy, which integrates with manufacturers’ websites to capture conversion data while giving shoppers access to online and local retailers, PriceSpider offers a competitive edge with unique solutions including Brand Monitor, Minimum Advertised Price (MAP) Monitoring, Ratings and Reviews and Market Intelligence Reports, which dive deep into retailer, seller and brand performance, pricing and competitors’ posture. With additional solutions currently in research and development designed to complement its existing suite of technological offerings, PriceSpider aims to provide the ultimate integrated technology platform to help manufacturers know more to sell more. Connect with PriceSpider on Facebook, Twitter, and LinkedIn. For more information, please visit www.PriceSpider.com.