How do you make superb picture quality even better? Add the Live Color Creation backlight system to this 40-inch BRAVIA™ XBR® LCD Flat Panel HDTV. For superior sound, tune into the TruSurround XT™ audio technology, along with digital audio enhancement and amplification. Whether you’re watching sports, movies, TV or even a presentation direct from your PC, make it more dynamic and vibrant with the KDL-40XBR2.
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| Sony's 1920 x 1080 display is naturally able to resolve finer details than the typical TV. (Simulated Picture for Illustration.) |
Full 1080BRAVIA XBR television was designed from the ground up to deliver the best of High Definition. For the larger screen sizes, this means not only HDMI™ inputs with 1080p signal capability but also a full HD panel resolution of 1920 pixels horizontal x 1080 pixels vertical.
This amounts to over 2 million pixels—resolution that plasma panels are hardpressed to match, especially in 40 and 46-inch diagonal screen sizes. Sony's 2 million pixels are more than twice as many as 720p plasma HDTVs and more than five times that of plasma EDTVs. The difference is profound. For example, in order to show 1080i or 1080P High Definition signals, a 720P television must first downconvert the signal, losing more than 55% of the pixels in the process! BRAVIA XBR television's Full HD 1080 design delivers every pixel of performance from HD sources.
What is Picture Quality?
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| QUESTION: Which is responsible for picture quality? ANSWER: All of them. (Simulated Picture for Illustration.) |
For some TV manufacturers, Full HD resolution would be enough. But for the Sony XBR® Series, native 1920 x 1080 resolution is only the beginning. Sony engineers demanded all the other attributes of an outstanding television picture, including high contrast, superb color fidelity, natural gradation from dark to light, and excellent clarity. Sony BRAVIA™ XBR televisions deliver the total picture.
Where Does Picture Quality Come From?
Thanks to Sony's unsurpassed television expertise, we understand that almost every part of an LCD television can enhance—or deteriorate—the final picture. For Sony, having a superlative LCD panel is only a starting point. Sony XBR televisions also boast the right inputs, advanced signal processing, an innovative backlight, enhanced color filters and a low-glare screen. We will look at each of these picture quality components in turn.
HDMI™ 1080p inputs
While signal inputs may not make your heart beat faster, they have a profound effect on picture quality. Over the last 20 years, each new generation of video connections has enabled a marked improvement in home video picture quality. That's why the larger screen sizes of BRAVIA™ XBR® television include three High Definition Multimedia Interface™ (HDMI) digital audio/video inputs, each with up to 1080p capability.
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| A single HDMI connection can carry uncompressed component digital video and uncompressed digital audio. |
- 1080p capability. These connections are compatible with some of the most advanced and soon to be released home video sources on the planet: Blu-ray Disc™ players and the PLAYSTATION®3 game console. These sources can exceed the performance of over-the-air HDTV broadcasts. In this way, you'll enjoy the latest and best that HD sources have to offer.
- Digital video. To preserve every nuance of your HD signal, the HDMI connection carries uncompressed digital video of the highest quality.
- Digital audio. Unlike the Digital Visual Interface (DVI) system, the HDMI connection also carries digital audio, including uncompressed digital audio.
- Three HDMI™ inputs. BRAVIA XBR models include three HDMI inputs to accommodate a set-top box, Blu-ray Disc player and PLAYSTATION®3 game console simultaneously.
BRAVIA Engine™ Pro circuitry
In a modern flat panel television, the video processing circuitry performs vital functions, all of which have an impact on picture quality. To maximize every last bit of picture information, BRAVIA™ XBR televisions incorporate the BRAVIA Engine Pro full digital video processing system. This preserves the signal in the digital domain, avoiding unnecessary video degradation. The system includes four stages.
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To maximize picture quality, the BRAVIA Engine Pro full digital video system conducts four stages of processing in the digital domain. |
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| Sony's CCP-XA circuit (right) enhances conventional, composite video signals. (Simulated Picture for Illustration.) |
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| DRC MF v2.5 (right) elicits higher quality conversion than previous Sony designs. (Simulated Picture for Illustration.) |
- Composite-to-Component Processor XA (CCP-XA). Even the latest HDTV must still accommodate old-style analog composite video input signals. Sony's CCP-XA circuit converts incoming composite video into component signals with wide bandwidth and rock-solid stability. Three dimensional video signal analysis yields excellent Y/C comb filtering and reduces the flecks and specks of pixel-level noise, as well as block noise and "mosquito" noise. The CCP-XA a